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| With his plaque. |
P+ Measurement Services, Nigeria’s leading Independent Public Relations measurement and evaluation agency, has through its quality services to clients in diverse sectors attained numerous feats comprising the 'Best in the use of Research and Measurement' award at this year's Lagos State PR Industry Gala and Award (LaPRIGA), the 'Best PR Measurement Company of the Year and the 'Best Media Monitoring and Intelligence Company' awards at the 2022 Brandcom and Nigeria Media Nite-out award ceremonies held respectively in Lagos.
With
the latest award at the LaPRIGA (an NIPR Oscar) event held on 2 December 2022,
P+ earned the reputation as the foremost company in its industry, outwitting
others with cutting-edge services that are advantageous to clients' successes.
It
was also on that premise that the company with its ground-breaking approach to
PR Measurement and Evaluation clinched other laurels, at this year's Nigeria
Media Nite-out and Brandcom awards held in October and November, respectively.
The
Brandcom event was organised by Brand Communicator, a foremost brands and
marketing magazine, which recognises brands and top personnel that have
excelled in their industry, while the other is an annual award that celebrates
winners in various categories of the media.
Given
that, the leading-edge agency has in the past seven years engendered the needed
growth for its clients, having worked with over 68 brands and 17 Public
Relations agencies in Nigeria, Africa's largest economy, which is known as the
business destination for foreign investors.
Commenting
on the honors, the Chief Insights Officer, Philip Odiakose, said P+ is well
committed to boosting its clients' productivity through its various offerings
with up-to-the-minute expertise and a value-driven business model that
outperforms others in its industry
He
stated that the company's quest for excellence also spurred other achievements
like the 'Most Resourceful and Innovative Media Monitoring & intelligence
agency award, and the 'Prestige Excellence award, both in 2022. Others are the
'Leader in PR Measurement, Nigeria' and the 'PR Industry Influencer in Nigeria'
earned in 2021 by Odiakose.
According
to him, P+ measurement and evaluation report is customised to suit brands'
valid metrics and are based on the AMEC Standard in accordance with the
Barcelona Principle 3.0, for the provisioning of media monitoring, measurement,
evaluation, and performance audit services for clients in the Banking, Telecom,
Insurance, Airlines, Tourism, Government, Non-Governmental Organisations
(NGOs), Pensions, Health Management Organisations (HMOs), Tobacco, Lifestyle
and other sectors.
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