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ALAT by Wema, Africa's first fully digital bank, is celebrating its 6th anniversary with the launch of "Sounds of ALAT," a boot camp and creative workshop aimed at supporting young creatives in the entertainment industry in Nigeria. The event, which will run from May 1st to May 5th, 2023, at Wema Bank, Purple Academy, will equip participants with top-notch industry knowledge and offer an opportunity to win up to five million naira for the creation of the next ALAT jingle.
Sounds of ALAT is a co-creation campaign that brings
together celebrities, facilitators, and judges from various sectors of the
entertainment industry, including scriptwriters, producers, recording artists,
sound mixers, A&R talent managers, and enthusiasts. The workshop is part of
ALAT's anniversary activities to give back to society by supporting young
creatives and upcoming artists in the entertainment industry.
To participate and launch your music career with a bang,
all you need to do is download ALAT on iOS or Play Store, upload a 1-minute
video of your Sounds of ALAT demo on Instagram, tag @Alat_ng, and use
#SoundsofALATEntries and #ALATat6. Out of the entries received, 50 will
be selected for the boot camp, and the top 10 will receive adequate training
from proficient judges who are celebrities with experience and proven track
records in the creative industry.
The top 3 participants will present their jingle material
for the cash prize of 3 million Naira for the winner, 2 million Naira for the
first runner-up, and 1 million Naira for the second runner-up, along with
various consolation prizes and branded merchandise.
The Head of Brand and Marketing Communications, Mabel
Adeteye, said, "We are excited to support young creatives in the
entertainment industry through Sounds of ALAT. The workshop will provide a
platform for participants to acquire industry knowledge and showcase their
talent. We encourage interested persons to visit www.alat.ng/soundsofalat or
follow @alat.ng on all social media channels for more information."
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